Best smart tvs to buy in 2023

Best Smart TVs to buy

Daniel Coutinho Avatar mario mamede avatar Avatar of otávio queiroz
Looking for a good smart TV to buy later this year? Check out our selection of the best models for you.
Table of Contents
  1. How to choose a smart TV?
    1. TV size and sofa distance
    2. The differences between Full HD, 4K and 8K
    3. Refresh rate
    4. screen types
    5. Image display formats (HDR, Dolby Vision and more)
  2. Smart TVs up to R$2.000 (32”, 43” and 50”)
    1. LG HD 32″ 32LQ620
    2. LG 4K UHD 43” UQ7500
    3. TCL FHD TV S5400A
    4. Samsung Crystal 4K 43” CU7700
    5. SEMP RK8600 4K HDR TV
    6. TCL 4K 50” P635
  3. Smart TVs up to R$4.000 (50”, 55” and 65”)
    1. Samsung 50″ Crystal UHD 4K 50CU8000
    2. Samsung Gaming TV 50″ Neo QLED 4K 50QN90C
    3. LG QNED80 4K 55” QNED80SRA
    4. TCL QLED TV 4K C645
    5. Samsung 55″ QLED 4K The Frame 55LS03B
    6. Philco PTV65G3BGTSSBL 65″
  4. Smart TVs up to R$6.000 (48”, 55”, 65” and 75”)
    1. LG OLED evo C3 4K (48″ and 55″)
    2. LG OLED B3 55” 4K OLED55B3PSA
    3. Samsung Neo QLED 4K 55” QN85C
    4. TCL QLED Mini LED C835 65”
    5. LG NanoCell NANO77 75” 4K
    6. Philips THE ONE 55” 4K PUG8807
    7. TCL QLED Mini LED 4K C845
  5. Smart TVs up to R$10.000 (43”, 55” and 65”)
    1. Samsung QLED 4K The Sero 43″ 43LS05B
    2. LG OLED evo G3 55” 4K OLED55G3PSA
    3. TCL 4K UHD 85” TV P745
    4. Samsung 65″ Neo QLED 4K 65QN90B
    5. LG Objet Collection Posé 55″ 4K
    6. Samsung 65″ Neo QLED 4K 65QN90C
    7. LG OLED evo C3 65” 4K
  6. Smart TVs up to R$20.000 (55”, 65”, 75” and 77”)
    1. Samsung 8K Neo QLED QN800 (65” and 75”)
    2. Samsung 75″ QLED 4K The Frame 75LS03B
    3. LG OLED evo C3 77” 4K OLED77C3PSA
  7. Smart TVs up to R$30.000 (75”, 77” and 98”)
    1. Samsung OLED S90C 77” OLED77S90CA
    2. Samsung QLED Q80C 98” QN98Q80C
  8. Smart TVs up to R$50.000 (83”, 85” and 98”)
    1. LG OLED evo C3 83” 4K
    2. Samsung 85” 8K Neo QLED QN800C
    3. TCL 98″ QLED 4K C735
  9. Smart TVs over R$50.000 (77”, 85”, 110” and 136”)
    1. LG OLED Z3 77” 8K
    2. Samsung 85” 8K Neo QLED QN900C
    3. Samsung MICRO LED Smart Hub 110” MS1A Panel
    4. LG Magnit LSAD007 MicroLED 136”

Choose a good one Smart TV It may seem simple, but with so many details it's common to have doubts about which model to take home. There are many image and sound technologies, as well as additional resources they support. Thinking about helping you with this mission, we have separated some tips on what you should consider when investing in one, in addition to separating the best smart TVs to buy. Check it out!

How to choose a smart TV?

Before choosing a model smart TV you need to take some characteristics into consideration. You need to pay attention to the size you want (and which will also look cool in your environment), TV resolution, as well as what technologies and resources it comes with. Check out some points below that deserve attention.

TV size and sofa distance

Best smart TVs to buy. Looking for a good smart TV to buy this year? Check out our selection of the best models for you
The space available between your TV and the sofa is an important point to consider when purchasing (Playback/Internet)

One of the first points to note is the size of the TV. It's no use buying a small TV in a big room, just as you don't decide to hang a very large TV in a small space. One of the best ways to avoid getting the size wrong is to analyze the distance between the TV and the sofa — and use common sense too, of course. Below, we separate TV sizes and the ideal distance from the sofa.

  • 26 inch TV: the minimum distance is 1 meter; maximum distance 2 m;
  • 32 inch TV: minimum distance 1,2 m; maximum distance 2,4 m;
  • 42 inch TV: minimum distance 1,6 m; maximum distance 3,2 m;
  • 46 inch TV: minimum distance of 1,75 m; maximum distance 3,5 m;
  • 50 inch TV: minimum distance of 1,9 m; maximum distance 3,8 m;
  • 55 inch TV: minimum distance 2,1 m; maximum distance 4,2 m;
  • 60 inch TV: minimum distance 2,2 m; maximum distance 4,6 m;
  • 65 inch TV: minimum distance 2,4 m; maximum distance 4,9 m;
  • 70 inch TV: minimum distance 2,6 m; maximum distance 5.3 m.

The differences between Full HD, 4K and 8K

The differences between full hd, 4k and 8k
The higher the resolution, the better the image quality (Image: Reproduction/Internet)

When we talk about screens, we need to consider two measures: size and resolution. While size refers to the physical dimensions of the screen, resolution is the amount of information displayed within these size limits. The resolution shows us how many pixels fit on the screen. You pixels are the points that form the image, being organized in rows and columns. In this way, the resolution will define how many pixels exist in each row (width) and each column (height). So to say that a screen has a resolution of 1280 × 720 means that it displays 1280 pixels per row and 720 per column.

Screen size and screen resolution are directly intertwined. Larger screens require a greater amount of pixels, otherwise we will have very bad images. It is not possible, for example, to imagine a 60″ Full HD TV, after all, it would certainly be of much lower quality. In this way, we can say that the higher the resolution, the better the image quality. However, other factors, such as the type of , for example, also have an influence on the image result.

The resolution screens HD, or High Definition, for example, are those with an aspect ratio of 1280 × 720 pixels, that is, they have almost 1 million pixels. Already the Full HD has better image quality than HD, with an aspect ratio of 1920 × 1080, which is equivalent to more than 2 million views. pixels. We still have the resolution 2K — which is not often found on the market smart TVs — with 2048 × 1080 aspect ratio pixels, an intermediate version between Full HD and 4K (Ultra HD).

In the case of 4K, although the 3840 × 2160 aspect ratio is the main one for this model, there are some variations. One of them is the one adopted by Digital Cinema Initiatives, with a ratio of 4096 × 2160 pixels. Another variation found is the Ultra Wide HDTV, of 5120 × 2160 pixels. Finally, we have the resolution 8KAlso known as Full UltraHD (FUHD) or 8K UHD, which has four times more pixels than 4K resolution. These screens have a resolution of 7680 × 4320 pixels, being found in different proportions, such as 16:9, 17:9 and 21:9.

Refresh rate

Best smart TVs to buy. Looking for a good smart TV to buy this year? Check out our selection of the best models for you
The higher the refresh rate, the more fluid and smooth the image transitions on the display will be (Image: Reproduction/Internet)

The refresh rate is the number of times per second that the image is updated on the television screen. The higher the refresh rate, the smoother and more realistic the image will be. On plasma and LCD screens, refresh rates range from 60 Hz to 120 Hz. On LED screens, this number reaches up to 240 Hz on the best models. The most recent models, UltraHD TV, or 4K TV, can reach the incredible 600 Hz mark.

In short, the higher this number, the more fluid and smooth the image transitions in the . While 60 Hz would be the “minimum” acceptable on monitors and TVs, an ideal rate is around 90 Hz to 120 Hz. In this range, it is already possible to notice a big difference in relation to screens that use 60 Hz or 75 Hz, with smoother and higher quality images.

screen types

The more technologies appear, the more options the consumer has to choose a smart TV with cinema image for your home. The various options, however, can end up confusing consumers when changing TVs. Check it out below the main technologies of and the differences between them.

LED

led screen
More modern LED Smart TVs display beautiful colors, with satisfactory brightness and contrast (Image: Reproduction/Internet)

The LED screen is an evolution of the LCD, the old liquid crystal displays. Us displays of LED, the creation of images occurs from the emitter of back light, precisely, microlamps in an LED panel, which is sent to the liquid crystals. That is, the dots are illuminated separately, improving the definition, colors and contrast of the TV. At smart More modern LED TVs display beautiful colors, with satisfactory brightness and contrast, and are also very economical. But, with new technologies, they are falling into disuse and this type of screen may be an outdated option.

mini LED

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In these displays, each LED used to illuminate the screen and form the image is replaced by dozens of mini LEDs (Image: TCL)

MiniLED technology is an evolution of LED and presents superior image quality, with more brightness and contrast, as well as more vivid colors. The innovation comes from the reduction in the size of the micro lamps that emit light. In these displays, each LED used to illuminate the screen and form the image is replaced by dozens of MiniLEDs — with the exact amount depending on the model.

This technology allows better control over light emission, with more accurate colors and contrast, in addition to allowing better darkening in areas of the screen. O MiniLED is the trend of the time and can be a good choice for your new television. This technology has been so worked on and is so mature in the market that it doesn't need many substantial improvements.

QLED

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What sets QLED screens apart are quantum dots (Image: PRISM+)

QLED panels also have LEDs responsible for emitting light behind the liquid crystal display. The big difference, however, is the quantum dots, which filter the light, brightness and color intensity of the objects. pixels to form the image. Creating, then, an image with more color volume and quality. Like the Mini LED, they also enhance darker colors.

OLED

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OLED screens work with organic diodes that emit their own light (Image: Samsung)

Unlike QLED screens, OLEDs do not have backlighting and work with organic diodes that emit their own light. In practical terms, the pixels light up one by one when stimulated by electrical impulses to form the images. Their pixels black, for example, are completely off.

According to brands, smart OLED TVs have high brightness, practically infinite contrast and super pure colors, including in dark tones. However, OLED screens still have two major disadvantages: high prices, due to complex manufacturing, and the possibility of “burn-in” after a few years of use.

Image display formats (HDR, Dolby Vision and more)

Image display formats (hdr, dolby vision and more)
Image difference between HDR and SDR technologies (Image: Reproduction/Internet)

The technology High Dynamic Range (HDR) allows the reproduction of images with greater color fidelity and contrast. The dynamic range value, which in this case is measured in nits, establishes the difference in brightness between the darkest and the brightest point that a screen can reproduce. The larger it is, the greater the contrast.

Compared to a regular TV, Standard Dynamic Range (SDR), a equipped with HDR delivers better contrast, more definition in dark scenes and also greater color fidelity. On the market, there are five main HDR standards that are in competition with each other. A content (film, series or game) can be compatible with a standard and not with others or with more than one.

Among them we have the Dolby Vision, HDR standard from Dolby Laboratories. As one of the first technologies built into TVs, it supports standard brightness of 10K nits and color depth of 12 bits, making it one of the best in terms of quality available on the market today. In addition to the standard created by Dolby, we still have the HDR10, developed in partnership with Sony, Samsung and other manufacturers. The format, standard on 4K Blu-ray discs and consoles like PS5 e Xbox Series has a brightness of 1.000 nits and color depth of 10 bits. Unlike the default Dolby Vision, which is paid, the HDR10 is open source and free for any manufacturer.

We also have the standard HDR10 +, which arose from an attempt to clash with the Dolby Vision. Fixing some issues present in the previous version, the format remains with the same brightness and color depth values ​​as the previous generation, 1.000 nits and 10 bits. Finally, we still have the HLG and the Advanced HDR. While the first focuses on live broadcasting, the second has three substandards with different purposes, which can be for TV broadcasting or for broadcast content. streaming.

Smart TVs up to R$2.000 (32”, 43” and 50”)

LG HD 32″ 32LQ620

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LG 32LQ620 stands out for its great value for money, being a cheap and accessible Smart for everyone. (Image: Disclosure/LG)

We start this list with the only TV with 32″ and an LED screen with HD resolution, the LG 32LQ620. Launched in 2022, this television stands out for its very low price, which makes it one of the cheapest Smart TV models on the market. If you are looking for a Smart TV to watch your series on Netflix, GloboPlay or other streaming services, streaming, this little LG is enough. The model has an α5 Gen5 AI processor with artificial intelligence to improve the screen quality, providing a very reasonable image compared to others in the same price range.

A LG HD 32″ 32LQ620 is available at the store LG by R$ 1.195,08.

LG 4K UHD 43” UQ7500

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LG 43UQ7500 has great value for money to stand out in the market. (Image: Disclosure/LG)

Advancing to the world of 4K resolution televisions - which is currently the resolution standard -, LG offers a great value for money. LG 43UQ7500. The model features true 4K resolution on a 43″ LED screen and has a beautiful, very thin design. In addition, it presents an improvement in image quality due to the α5 Gen5 AI processor and has LG ThinQ technology, allowing you to use voice commands in Portuguese to find channels, search for videos on the Internet, find out the weather forecast and much more.

The LG 4K UHD 43” UQ7500 is available at Magazine Luiza for R$ 2.254,26.

TCL FHD TV S5400A

Available in three different sizes, 32, 40 and 43 inches, this TV adapts to the user's needs and preferences.
Available in three different sizes, 32, 40 and 43 inches, this TV adapts to the user's needs and preferences. Image: TCL

ATCL FHD TV S5400A offers an immersive experience in Full HD resolution, available in three convenient screen sizes: 32, 40 and 43 inches. Running the Android TV operating system, this smart television offers seamless integration with Google Assistant, providing intuitive and convenient voice interaction.

The TCL S5400A ensures exceptional image quality thanks to features such as HDR10, which delivers vibrant colors and improved contrast levels, and Micro Dimming, which further enhances contrast, resulting in sharp, deep images. Dolby Audio technology, in turn, optimizes the sound experience, offering clear and immersive audio.

The remote control with voice command allows you to control the TV in a practical and effortless way. In addition, Bluetooth 5.0 connectivity, integrated Chromecast and dual band Wi-Fi ensure fast and stable connections with other devices, without the need for additional cables.

The TCL FHD TV S5400A is available at Casas Bahia for R$ 1.614,05.

Samsung Crystal 4K 43” CU7700

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Samsung Crystal CU7700 is sold as a 3-in-1 model and one of the best options for less than R$2.000. (Image: Disclosure/Samsung)

A Samsung Crystal CU7700 is the 3-in-1 model from the Korean company and the cheapest on our list to feature the Samsung Gaming Hub, a real video game inside your TV. The gaming platform guarantees access to 1000 titles through Xbox Game Pass and Nvidia GeForce Now, without the need to download or have a console, playing only with a monthly subscription to one of the services. Furthermore, the model is a Smart TV with 4K resolution and has Samsung TV Plus with more than 65 free channels of films, news, children's content, sports, soap operas and much more.

A Samsung Crystal 4K 43” CU7700 is available at Carrefour for R$ 1.889,00.

SEMP RK8600 4K HDR TV

The semp-roku partnership aims to bring affordable smart TV options with a smooth operating system and a good catalog of apps to the Brazilian consumer.
The SEMP-Roku partnership aims to bring affordable Smart TV options with a smooth operating system and a good catalog of apps to the Brazilian consumer. (Image: SEMP)

A SEMP RK8600 4K HDR TV offers a truly immersive, high-quality visual experience. With a resolution four times higher than Full HD, this TV features HDR, HDMI 2.1 and Dolby Audio technology, providing incredibly clear images, vibrant colors and immersive audio. Running the Roku operating system, the RK8600 stands out for its simple and intuitive interface, offering access to thousands of streaming channels, both free and paid.


One of the main advantages of the SEMP RK8600 is Roku's exclusive features, such as a hassle-free content search system and a free mobile app, which includes convenient voice control functionality.

Furthermore, this TV is compatible with the main voice assistants on the market, such as Alexa, Siri and Google Assistant, as well as Apple HomeKit and AirPlay, providing a truly integrated experience. Automatic operating system updates ensure the TV is always up to date with the latest features without additional effort from the user. The SEMP RK8600 is available in 50″ and 55″ sizes.

The SEMP RK8600 4K HDR TV is available at Magazine Luiza for R$ 1.870,55.

TCL 4K 50” P635

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TCL P635 impresses by being able to provide a 50″ screen for an affordable price. (Image: Disclosure/TCL)

With a borderless design, the look of the TCL P635 4K impresses. Its 50″ LCD screen with 60Hz refresh rate and 4K resolution is equipped with HDR 10 technology, which dynamically maps color tones and optimizes image quality. And speaking of colors, the TCL model provides 1 billion colors for a super-realistic image and Dolby Audio technology for immersive sound.

But the model's biggest differentiator is Google TV: there are more than 700.000 films and series so you never let go of your TV. And accessing this is very easy, just say “Ok, Google” directly on your remote control with voice control and use the Google Assistant to fulfill your requests — and you can even use it to control others smart devices in your home.

A TCL 4K 50” P635 is available at Magazine Luiza for R $ 1.994,05.

Smart TVs up to R$4.000 (50”, 55” and 65”)

Samsung 50″ Crystal UHD 4K 50CU8000

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The Samsung Crystal UHD 4K 50CU8000 manages to deliver a lot of technology on a 2,5cm thick screen. (Image: Disclosure/Samsung)

Following the same 3-in-1 concept as the CU7700, the Samsung Crystal UHD 4K 50CU8000 delivers gaming hub, an LCD screen with Crystal UHD technology in true 4K resolution and more than 65 free channels with lots of content for your whole family, in this case on a better screen with a 50″ display size. The model also features an Air Slim design and an adjustable base just 2,5cm thick, making it ideal for fitting into any space in your living room.

A Samsung 50″ Crystal UHD 4K 50CU8000 is available at Magazine Luiza for R$ 2.469.

Samsung Gaming TV 50″ Neo QLED 4K 50QN90C

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Focused on gaming, the QLED 50QN90C is the right purchase for anyone who wants to play games with maximum quality and comfort. (Image: Disclosure/Samsung)

Just like the model presented previously, 43QN90B, the Samsung Gaming Neo QLED 50QN90C It is the evolution of this concept. Having the same 144Hz refresh rate with Motion Xcelerator Turbo Pro and the power of QLED's Mini LED on a 50″ screen and 4K resolution, it is perfect for video game lovers. The FreeSync Premium Pro feature also promises games without breaking images and with support for HDR content, in addition to obviously having the Samsung Gaming Hub. Its Neural Quantum 4K processor also enhances the experience with artificial intelligence and 20 neural networks to Upscaling of resolution, transforming any content into 4K resolution.

The Samsung Gaming TV 50″ Neo QLED 4K 50QN90C is available at Magazine Luiza for R$ 3989,05.

LG QNED80 4K 55” QNED80SRA

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With QNED technology that combines NanoCell with Quantum Dots, this TV delivers good image quality at a fair price. (Image: Disclosure/LG)

A LG QNED80SRA combines NanoCell technology with a layer of quantum dots to increase the brightness and colors of the LCD screen in a technology created by the South Korean company. The TV promises a smarter viewing experience with the α7 AI 4K Gen6 processor that uses artificial intelligence to enhance image quality and a more personalized usage experience thanks to ThinQ AI and webOS that turns your TV into a responsive multimedia center to voice commands.

The LG QNED80 4K 55” QNED80SRA is available at Casas Bahia for R$ 3.466,55.

TCL QLED TV 4K C645

A standout feature of the c645 is the 120hz-dlg (dual line gate) technology.
A standout feature of the C645 is the 120Hz-DLG (Dual Line Gate) technology. Image: TCL

TCL presents its newest QLED TV 4K C645, equipped with advanced QLED technology and the powerful AiPQ Gen 3 processor, this TV offers a breathtaking visual experience, with incredibly sharp images, vibrant colors and precise details thanks to its UHD or 4K resolution. In addition, it has the Google TV operating system, providing an intuitive interface and access to a wide range of entertainment content.

But the C645 isn't just about image quality. It supports cutting-edge features like Dolby Vision Gaming, HDR10+, and TCL's exclusive MEMC algorithm, which enhances the smoothness of moving images. Controlling this technological marvel is even easier thanks to voice command and Google Assistant support.

Its borderless design provides an elegant and immersive look. In terms of audio, the C645 does not disappoint, featuring Dolby Atmos and DTS for an immersive sound experience. Additionally, it features dual-band Wi-Fi, built-in Bluetooth, HDMI 2.1, ALLM, VRR and FreeSync inputs, ensuring convenient connectivity and smooth, responsive gameplay for gaming enthusiasts.

The TCL QLED TV 4K C645 is available at Casas Bahia for R$ 3.989,05.

Samsung 55″ QLED 4K The Frame 55LS03B

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Have a work of art in your home and a high-quality TV in a single item. (Image: Disclosure/Samsung)

The Frame is a different model here on this list. A Samsung The Frame 55LS03B is geared toward displaying artwork while not displaying content and pursuing the goal of looking like a true art gallery in the room. Among the finishes available for higher quality, there is Matte, which helps to have a more premium look, in addition to enabling the perception of more detailed textures — without the presence of reflections — and Slim Frame Design, which makes the TV have less than 3 cm thick.

The Slim wall mount and Single Connection, both included with The Frame, allow it to be displayed in the room without visible wires. With it, you can display your own photos using the SmartThings app directly from your smartphone, or use Art Mode — which gives access to 20 free, limited-use works of art from the Samsung Collection and the possibility of subscribing to the Art Store, with more than 1400 works of art from all over the world. The Frame is perfect for those looking for a TV masterpiece, all with quantum dot technology and 4K resolution on a 55″ screen, as well as motion and lighting sensors.

The Samsung 55″ QLED 4K The Frame 55LS03B is available at Casas Bahia for R$ 4.067,90.

Philco PTV65G3BGTSSBL 65″

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Is 65 inches and 4K for less than 4000 reais possible? With this Philco model, yes. (Image: Disclosure/Philco)

A Philco PTV65G3BGTSSBL It is one of the company's most popular models and features a good quality Smart TV and a great screen size at a very attractive price. The model has a QLED screen with 4K resolution and 65″ with Dolby Vision and Dolby Atmos technologies that improve not only the image quality, but also the sound immersion, making you feel like you are at the cinema in your living room.

The Philco PTV65G3BGTSSBL 65″ is available at Casas Bahia for R$ 2.849,05.

Smart TVs up to R$6.000 (48”, 55”, 65” and 75”)

LG OLED evo C3 4K (48″ and 55″)

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LG OLED evo C3 is one of the most complete models with a wide variety of screen sizes available. (Image: Disclosure/LG)

Going into the range of TVs priced at up to R$6.000,00, we begin to have a greater variety of devices with higher quality. A LG OLED evo C3 It is one of the most complete models on the market and deserves special mention in your search for a new television. The C3 model features advanced imaging and functionality with the α9 AI 4K Gen6 processor with 4K resolution available on different screen sizes and contains a Brightness Booster feature that promises brighter, sharper images.

Its design is one of the most elegant we will see on this list, as it has an ultra-thin structure with almost invisible frames. In addition, the TV has all the other features that current LG models have, such as ThinQ AI for voice commands, WebOS, Dolby Atmos and Vision for perfect image and sound and access to GeForce NOW directly on the device to play without needing a video game. The television manages to be very complete and competent and will appear on this list in higher price categories as well.

The LG OLED evo C3 4K is available on the official LG store in the following sizes:

LG OLED B3 55” 4K OLED55B3PSA

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OLED B3 stands out as a premium entry-level model from LG compared to its younger sister, OLED C3. (Image: Disclosure/LG)

Another LG model that stands out in the market is the LG OLED-B3. Compared to the C3, we can say that the B3 would be an entry-level premium model, while the C3 would be an intermediate premium. This model also has almost no visible edges and stands out for its elegant and charming design, while featuring a 4-inch 55K resolution OLED screen that works with Dolby Vision and the Infinite Contrast feature, which promises incredibly defined images. Additionally, the TV has a smarter viewing experience thanks to its α7 AI 4K Gen6 processor. Here in the showmetech We made a comparison between the B3, C3 and G3 models. Check it out for more details!

The LG OLED B3 55” 4K OLED55B3PSA is available on the official LG website for R$ 5.243,08.

Samsung Neo QLED 4K 55” QN85C

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Samsung's QN85C brings one of the best devices in terms of image and sound within the R$6.000 range. (Image: Disclosure/Samsung)

One of the best TVs in terms of value for money, when comparing the amount of advanced technology we have in the product in relation to its official price, it is certainly the Samsung Neo QLED QN85C. The model has a 55-inch screen in 4K resolution with Neo QLED technology, which according to the manufacturer, revolutionizes image standards, replacing each conventional LED with 40 exclusive Samsung Mini LEDs. The result is a much more precise black and perfect brightness.

In addition, the TV has a complete sound experience with Dolby Atmos with Sound in Motion and Sound Synchronization, which brings practically perfect immersion and quantum dot technology brings 100% color volume with PANTONE certification combined with HDR remastering for a maximum enjoyment of any content that is playing on your television.

The Samsung Neo QLED 4K 55” QN85C is available on the Americanas website for R$ 4.898,99.

TCL QLED Mini LED C835 65”

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TCL QLED Mini LED C835 manages to deliver great features at an affordable price. (Image: Disclosure/TCL)

You may have already noticed that one of the great differences of TCL models is their cost-benefit, right? With the TCL QLED Mini LED C835 is no different. The model has 4K resolution with QLED technology, 120Hz frequency, Google TV operating system and functions such as Dolby Vision IQ Atmos. In addition to all this, it also has a Quadcore processor and QLED technology in a 65″ television.

The TCL QLED Mini LED C835 65” is available at Casas Bahia for R$ 5.889,05.

LG NanoCell NANO77 75” 4K

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LG NanoCell NANO77 features a large screen at affordable prices. (Image: Disclosure/LG)

Is it possible to have a television with a 75-inch screen costing less than R$5.000? And yes. A LG Nano Cell NANO77 It has an incredible 75″ on a 4K resolution screen. The reason for this lower price is that its NanoCell technology is based on LCD screens, which requires backlight to light up the pixels. In other words, you can expect less dark blacks and colors that are not as vivid compared to OLED screens. However, this model is far from being a bad buy, as it is one of the cheapest on the market for its display size and still delivers good image quality thanks to its α5 AI 4K Gen6 processor.

The LG NanoCell NANO77 75” 4K is available at Casas Bahia for R$ 4.749,05.

Philips THE ONE 55” 4K PUG8807

Ambilight is the big differentiator of the Philips Pug8807
Ambilight is the big differentiator of the Philips PUG8807: Image: Philips

A Philips PUG8807, also known as THE ONE, is a 4K Android TV with the exclusive Ambilight feature, which projects lights on the sides and top of the TV according to the colors displayed on the screen, creating an immersive effect. It has a minimalist design with thin edges and is available in sizes of 55, 65 and 75 inches. LED VA LCD panel with excellent viewing angles, vivid colors and satisfactory brightness. It supports Dolby Vision, HDR and has a 120Hz refresh rate.

The sound has two speakers of 10W each, Bluetooth connection for external speakers. Runs Android TV 11 with an intuitive interface and access to the Play Store. Ambilight is the big difference, generating a light show that works better with colorful content such as animations and less well with dramas. It has good features for games with 120Hz, AMD FreeSync, VRR and HDMI 2.1. It has Google Assistant and Alexa voice assistants. Good connection with Wi-Fi 6 and HDMI 2.1 ports. 

The Philips PUG8807 is available on Kabum for R$ 5.200,00.

TCL QLED Mini LED 4K C845

The TCL QLED Mini LED 4K C845 has a sound system developed by Onkyo and includes technologies such as Dolby Atmos, DTS-HD and Virtual:X.
TCL QLED Mini LED 4K C845 it has a sound system developed by Onkyo and includes technologies such as Dolby Atmos, DTS-HD and Virtual:X. Image: TCL

A TCL QLED Mini LED 4K C845 It is equipped with a high-performance QLED MINI LED panel, which offers clear, detailed images with excellent visual quality. It has IMAX Enhanced certification, guaranteeing an authentic cinematic experience. It runs the Google TV operating system and has HDMI 2.1 inputs, 4K UHD resolution, Local Dimming technology and the AIPQ GEN 3 processor for improved performance.

This TV supports Dolby Vision, Dolby Atmos and HDR10+ formats for immersive audio and video. For gaming, it offers features like game accelerator, refresh rate up to 240Hz with DLG or 144Hz with VRR, as well as ALLM and FreeSync Premium Pro for an enhanced gaming experience. It has dual band Wi-Fi, Bluetooth, Onkyo sound system with Dolby Atmos, DTS-HD and Virtual:X. It features voice control with Google Assistant and a borderless design for maximum visual immersion.

A TCL QLED Mini LED 4K C845 is available in Magazine Luiza for R$ 5.984,05.

Smart TVs up to R$10.000 (43”, 55” and 65”)

Samsung QLED 4K The Sero 43″ 43LS05B

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The Sero is the mix of television and smartphone in an unusual and quality result. (Image: Disclosure/Samsung)

Entering the range of Smart TVs priced at up to R$10.000, we start with one of the most different on this list. Have you ever imagined if your television rotated and could stay vertical so you could consume content like TikTok and Reels in the correct way? A Samsung QLED The Sero 43LS05B It's a mix between television and smartphone. With a 4-inch QLED screen with 43K resolution, the television has a stand to be used on the floor while the person can use its exclusive remote control to rotate the screen and follow the image traditionally horizontally or vertically.

The Samsung QLED 4K The Sero 43″ 43LS05B will be available in the Samsung store for R$ 7.449,00.

LG OLED evo G3 55” 4K OLED55G3PSA

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LG OLED evo G3 is the top-of-the-line version of the South Korean company's 2023 models. (Image: Disclosure/LG)

It was said earlier in this text that LG's OLED evo C3 is a premium mid-range model. Therefore, we can consider the LG OLED evo G3 as the top of the line of these new models launched in 2023. With a powerful LG α9 AI 4K Gen6 processor, the TV can deliver a much higher quality image. On a 4″ 55K screen with OLED technology, the TV delivers smart features from recent LG models, as well as perfect leveling with the virtually space-free wall mount of Design One Wall.

The LG OLED evo G3 55” 4K OLED55G3PSA is available on the official LG website for R$ 8.279,08.

TCL 4K UHD 85” TV P745

Regarding the sound system, the p745 has Dolby Atmos.
Regarding the sound system, the P745 has Dolby Atmos. Image: TCL

ATCL 4K UHD TV P745 offers an exceptional visual experience thanks to a series of advanced features. Equipped with the powerful AiPQ Gen 3 processor, which employs innovative image quality optimization algorithms, this TV delivers vivid, sharp images. Supporting technologies such as HDR10, 4K UHD resolution, Micro Dimming, MEMC and Dolby Vision, the P745 guarantees realistic colors, enhanced contrast and impressive details, providing an immersive experience.


Designed specifically for gamers, the TCL P745 includes features such as FreeSync, VRR 60Hz and ALLM, eliminating issues such as tearing and stuttering, ensuring smooth and responsive gameplay. With a minimalist borderless design, this smart TV offers a sleek and modern look. Running the Google TV operating system and supporting Google Assistant, voice control makes interaction more convenient. Additionally, dual band Wi-Fi and Bluetooth 5.0 connectivity allow for fast and stable connections with other devices.

The TCL 4K UHD TV P745 is available at Casas Bahia for R$ 6.744,05.

Samsung 65″ Neo QLED 4K 65QN90B

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Model 65QN90B features Neo QLED technology in a larger screen size. (Image: Disclosure/Samsung)

Next, we have the Samsung Neo QLED 4K 65QN90B, which was previously presented on this list in its 43″ model. This time the device has the same advantageous features for the gaming public, but with a larger 65-inch screen. The model maintains its excellent image quality with 4K resolution on a QLED display.

The Samsung 65″ Neo QLED 4K 65QN90B is available on Kabum for R$ 7.499,90.

LG Objet Collection Posé 55″ 4K

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LG Objet Collection Posé competes with Samsung's The Frame for the most beautiful TVs on the market. (Image: Disclosure/LG)

It can be said that the LG Objet Collection Posé is the direct competitor of Samsung's The Frame. The model has OLED technology, 4K resolution and its main highlight is its sophisticated design. TV is part of the line Lifestyle from the brand and promises to become not only a competent device in what it proposes, but also a true piece of decoration in your living room. The television is designed with very different support feet, which when assembled are very similar to the easels that painters usually use to create their canvases and has an ultra-thin screen that delivers a lot of quality thanks to its Filmmaker, Dolby Vision IQ and HDR10 Pro features.

The LG Objet Collection Posé 55″ 4K is available on the official LG website for R$ 7.819,08.

Samsung 65″ Neo QLED 4K 65QN90C

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Neo QLED 65QN90C is the QN90C series in a larger screen to make your room look like a cinema. (Image: Disclosure/Samsung)

Like the previous model, the Samsung Neo QLED 4K 65QN90C It is a larger version of another device that has already been mentioned on this list previously. This time with a 65-inch screen, the model continues to be a great option for all available sizes.

The Samsung 65″ Neo QLED 4K 65QN90C is available on Samsung's official website for R$ 9.475.

LG OLED evo C3 65” 4K

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LG's evo C3 is one of the most complete models on the market. (Image: Disclosure/LG)

Lastly, in this category, we have the 65-inch version of the LG OLED evo C3, which is considered a premium intermediate model and has already been mentioned on this list previously. However, its version with a larger screen becomes attractive as it is within the R$10.000 range even with an OLED technology display.

The LG OLED evo C3 65” 4K is available on the official LG website for R$ 10.829,05.

Smart TVs up to R$20.000 (55”, 65”, 75” and 77”)

Samsung 8K Neo QLED QN800 (65” and 75”)

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Samsung's QN800 line features Neo QLED technology in native 8K resolution. (Image: RTINGS.com)

Next, we have our first model with 8K resolution, the Samsung 8K Neo QLED QN800. This TV is available in different sizes and we highlight its 65 and 75 inch models in this price category. With Neo QLED technology, which brings the power of Mini LED, the TV also has neural networks that simulate 3D images with greater depth of vision for the viewer. The display, as previously mentioned, has real 8K and also has a native 120Hz panel and a Neural Quantum 8K processor, which uses artificial intelligence to perform the Upscaling of resolution. Therefore, even programs broadcast in HD or 4K will have a quality improvement for an improved resolution.

The Samsung 8K Neo QLED QN800 is available at Magazine Luiza in the following sizes:

Samsung 75″ QLED 4K The Frame 75LS03B

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Did you already think The Frame was beautiful? Wait to see its 75-inch version. (Image: Disclosure/Samsung)

Once again on our list, The Frame appears in the category of Smart TVs up to R$20.000 with its 75-inch model. If you think your living room would already be beautiful with your The Frame, imagine it even bigger with its screen protectors that will transform your home into a true museum display with the model. QLED 4K The Frame 75LS03B.

The Samsung 75″ QLED 4K The Frame 75LS03B is available at KaBuM! per R$ 13.999,90.

LG OLED evo C3 77” 4K OLED77C3PSA

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OLED evo C3 appears again on our list with its 77-inch version. (Image: Disclosure/LG)

Again on our list, the LG OLED evo C3 enters with its incredible 77-inch model, becoming one of the best televisions in the large screen category. Its 4K resolution with cutting-edge OLED technology fits perfectly with its size, delivering image quality far above market standards.

The LG OLED evo C3 77” 4K OLED77C3PSA is available on the official LG website for R$ 18.524,05.

Smart TVs up to R$30.000 (75”, 77” and 98”)

Samsung OLED S90C 77” OLED77S90CA

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Samsung's S90C series appears again with a 77-inch model and promises to make the most of this model's technology. (Image: Disclosure/Samsung)

Once again on our list, the Samsung OLED S90C has a 77-inch model that deserves to be highlighted, being considered one of the company's best devices and belonging to the Super Big 4K category.

The Samsung OLED S90C 77” OLED77S90CA is available at Fast Shop for R$ 19.289,00.

Samsung QLED Q80C 98” QN98Q80C

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Belonging to the Super Big 4K category, the 80-inch QLED Q98C is a true consumer dream. (Image: Disclosure/Samsung)

Another of Samsung's models in the Super Big 4K category is the QLED Q80C. With an incredible 98-inch screen, the TV is considered the thinnest on the market with its SuperSlim design. The television has QLED technology with quantum dot technology that displays 100% of the color volume in the image. At the same time, it presents a complete sound experience with Dolby Atmos with Moving Sound and Sound Sync. The monitor has improved contrast on its display thanks to Direct Full Array technology, which adjusts the brightness for each scene, generating deep dark tones.

The Samsung QLED Q80C 98” QN98Q80C is available at Fast Shop for R$ 36.814,00.

Smart TVs up to R$50.000 (83”, 85” and 98”)

LG OLED evo C3 83” 4K

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The 83-inch model is the largest in the OLED evo C3 series and makes the most of the model's technology. (Image: Disclosure/LG)

As mentioned previously, the LG OLED evo C3 would appear in all categories in that list. Entering the range of Smart TVs up to R$50.000, this model continues to be a great option with its 83-inch screen. Featuring the best of OLED technology with 4K resolution quality, this TV deserves to be on your wish list.

The LG OLED evo C3 83” 4K is available at Casas Bahia for R$ 36.995,40.

Samsung 85” 8K Neo QLED QN800C

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800-inch QN85C shows that what's good can always get better. (Image: Disclosure/Samsung)

Mentioned previously with its 65 and 75 inch models, the Samsung 8K Neo QLED QN800C It is also sold with an even larger version with an incredible 85 inches of screen size. The TV has 8K resolution with Neo QLED technology that provides clear and vibrant images that make you feel like you're in the scene, 120Hz frequency, VA panel, Neural Quantum 8k processor with AI and Tizen operating system, features that are made the most of in this larger screen version.

The Samsung 85” 8K Neo QLED QN800C is available on Samsung’s official website for R$ 45.124,10.

TCL 98″ QLED 4K C735

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TCL C735 is one of the brand's most complete and premium models. (Image: Disclosure/TCL)

A TCL QLED C735 It is one of the brand's most current models and one of the largest screens on our list. The TV has 4K UHD resolution with QLED technology, 120Hz frequency, Google TV operating system and features such as HDR10+, Onkyo and Dolby Vision audio system and Quadcore processor, which make it one of the most complete televisions on the market, delivering quality beautiful image in high resolution, despite its screen size and not having native 8K.

The TCL 98″ QLED 4K C735 is available at Casas Bahia for £ 25.699,05.

Smart TVs over R$50.000 (77”, 85”, 110” and 136”)

LG OLED Z3 77” 8K

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8K with 77 inches and OLED? The LG OLED Z3 delivers it all! (Image: Disclosure/LG)

Finally, we arrive at the category of Smart TVs above R$50.000. In this category we have the pinnacle of technology in premium devices that demonstrate the future of television today at a very high cost. First on our list is LG OLED Z3 8K. This model has 8K resolution with the α9 AI 8K Gen6 Processor and brighter and sharper images thanks to its Brightness Booster Max feature. With its OLED technology on a 77-inch screen, this television has some of LG's best possible specifications in a just device.

The LG OLED Z3 77” 8K is available on the official LG website for R$ 101.199,08.

Samsung 85” 8K Neo QLED QN900C

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Samsung's 8-inch 85K QN900C model promises absurd image and sound quality. (Image: Disclosure/Samsung)

Another model that brings together some of the best technologies on the market is the Samsung 8K Neo QLED QN900C. There are 85 inches of pure true 8K, with more than 33 million pixels to reproduce sharper contours, more detailed textures and much more depth on the screen, in addition to all the quality of a native 120Hz panel and with the best resolution on the market .

This model relies on the power of Mini LED, replacing each of the conventional LEDs with 40 exclusive Samsung Mini LEDs. The result obtained in the image on your television is a much more precise black and perfect brightness, which brings extreme realism to the content watched. The QN900C features Samsung's Neural Quantum 8K processor for a better image viewing experience, which can transform all content on your TV into 8K resolution thanks to its upcasling.

The Samsung 85” 8K Neo QLED QN900C is available at Casas Bahia for R$ 61.749,05.

Samsung MICRO LED Smart Hub 110” MS1A Panel

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Have the future of televisions in your home today with the MS1A Micro LED. (Image: Disclosure/Samsung)

Lastly, we reach televisions with MICRO LED technology. This new technology is allowing new television models to reach the market with maximum image quality, however they are currently very limited and exclusive and the first is the Samsung Smart Hub MS1A. Costing 1 million reais, the Samsung television features everything that is most modern and unique in current technology. The model is a milestone in the history of panels and is said to be the next big step in the future of TVs.

The MS1A has micro color technology with colors in their purest form, micro HDR that promises to make the image as realistic as possible and has a Micro AI 4K processor with 20 neural networks for excellent levels of definition. It is true that its resolution is not native 8K, however, thanks to its MICRO LED technology, it is possible to have even more definition with its incredible 110 inches of display size. With Dolby Atmos with Arena Sound, it's like having a movie theater in your home.

The Samsung Smart Hub 110” MS1A MICRO LED Panel will be available on Samsung's official website for R$ 949.999,05.

LG Magnit LSAD007 MicroLED 136”

Best smart TVs to buy. Looking for a good smart TV to buy this year? Check out our selection of the best models for you
Have you ever thought about having a 1,5 million reais TV? The LG Magnit LSAD007 is the pinnacle of technology on a 136-inch screen. (Image: Disclosure/LG)

Finally, we have the LG Magnit LSAD007. This model has the same technology as Samsung's MS1A, but presents it on a 136-inch screen, making it the largest display on our list. The newly launched giant TV features 4K resolution and uses a micro LED screen, made up of 24 million diodes that provide images for an extraordinary visual experience.

Furthermore, the black screen coating stands out, which surpasses the technology used in RGB LED encapsulation, used to improve color reproduction and the television has an LG α9 AI processor that can optimize the quality of its image. LG Magnit presents us with what will be the future of televisions in technology, with image and sound close to perfection, presenting itself as a TV desired by everyone.

The LG Magnit LSAD007 costs close to R$ 1.500.000,00 at the official LG store and you need to contact the company to order yours.

And then you found your ideal smart TV on our list? Tell us in the comments!

See also:

Text proofread by: Pedro Bomfim (21 / 12 / 23)
New review done by: Eduardo Ariedo (01 / 04 / 2023)

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